MEAT N’ SALT

A Brand Refresh for a Popular Halal BBQ Restaurant

Brand Identity | Print | Web Design

Graphic User Interface

BACKGROUND

Founded in 2007, Meat N Salt built their reputation by using only the best quality ingredients to create mouth-watering meals at affordable prices.

CHALLENGE

Giving an established barbecue restaurant a complete brand refresh without taking away the essence of the brand – good quality food at affordable prices.

RESULT

There has been a paradigm shift in the customer mindset. With a look that retains eye-catching prominence, yet respects the natural setting, by all accounts, feedback has been extremely positive. Within 2 weeks of launching their new website, they signed the largest single order they ever had and has finally gotten the attention of the industry.

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